Aron is recognized globally as a preeminent authority on sustainable business. In addition to leading BSR, which has grown substantially throughout his tenure as President and CEO, Aron advises senior executives at BSR’s more than 250 member companies and other global businesses on the full spectrum of social and environmental issues.
Aron joined BSR in 1995 as the founding director of its Business and Human Rights Program, and later opened BSR’s Paris office in 2002, where he worked until becoming President and CEO in 2004. Aron serves on advisory boards to CEOs at Barrick Gold, Marks & Spencer, SAP, and Unilever North America, and he facilitates the AXA CEO advisory panel. He is also a director of the Natural Capital Coalition and We Mean Business as well as a member of the World Economic Forum’s Global Agenda Council on the Future of Consumption.
Aron speaks frequently at leading business forums, and is widely quoted in top-tier media such as the Financial Times, Le Figaro (France), The New York Times, and the Wall Street Journal. He is co-author of the book Sustainable Excellence: The Future of Business in a Fast-Changing World, which spotlights innovative sustainability strategies that drive business success.
Prior to joining BSR, Aron practiced law in San Francisco, and worked as a journalist at ABC News in New York. He holds a B.A. from Tufts University and a J.D. from the University of California, Berkeley.